In digital marketing, innovation and adaptation are undoubtedly two essential drivers, especially in the face of the “seismic shocks” that have rocked the industry in recent years. It’s a somewhat […]
All posts by Carolina Frigo
In today’s interconnected world, telecommunications play a key role in connecting individuals, businesses, and society. Innovation in the Telco industry is part of a broader path of technological development that […]
By knowing customers as individuals and not just as market segments, insurance companies can offer relevant products at the right time and deliver smooth and engaging experiences. In addition, relying […]
Insurance companies have much to gain from implementing usage-based programs (usage-based insurance). By having a more detailed picture of their customers’ habits and behaviors, insurers can minimize risk factors and […]