The way a user interacts with a company plays a key role in how they perceive the entire purchase journey. While this is true in all sectors, it’s even more […]
All posts by Carolina Frigo
In this post we will try to clarify the meaning of ESG and attempt to explain how environmental, social, and governance values are expressed in the utility industry today and […]
If anyone now thought the potential of hybrid marketing had been exhausted, think again: hybrid marketing is still an extremely effective approach. The reasons for its longevity are many—and we […]
The global smart metering market continues to grow. In 2021, it was worth nearly $20 billion and Blue Weave Consulting projects it to grow to well over $34 billion by […]