In this cycle of articles we have dealt with the definition of Brand Awareness and Real Time Marketing: starting with the evolution of the definition of Brand Awareness and how […]
All posts by Carolina Frigo
Content marketing and Brand Awareness are two concepts–two realities and two processes–that are closely related to each other. In their interdependent relationship, content marketing for brand awareness is absolutely central […]
What is Real Time marketing? Real Time marketing is a data-driven approach to marketing. The concept is less transparent than it sounds: if we want to establish the true meaning, […]
“Brand awareness“, the quintessential buzzword of marketers and communications experts for years, has a layered definition. It expresses a concept that has been expanded and revised over time, and one […]
