The publishing industry has changed profoundly and it continues to change with digital transformation, moving towards digital content, formats, tools, and media that are closer to the needs of readers. […]
All posts by Carolina Frigo
The technological development of the last decades and, in particular, that complex phenomenon we call digital transformation have produced deep consequences in the automotive sector, influencing the production logic and […]
Big Data represents a huge opportunity for automotive companies. Thanks to increasingly sophisticated analysis, a huge amount of information, qualitative and quantitative, structured and unstructured, is interpreted to extract useful […]
Although online purchases in the automotive sector still represent a rather small percentage of overall sales, customer interaction with the brand is already highly digitized. This is why it is […]