Updated on 23/02/2023 Unconventional marketing Let’s see how unconventional marketing contributes to building awareness within a digital strategy. Any effective guerrilla marketing campaign is carried out in two successive phases: […]
All posts by Carolina Frigo
Updated on 23/02/2023 The contribution of unconventional marketing to the evolution of the brand-customer relationship One of the most fundamental aspects of the customer journey is where consumers exercise their […]
An animated video with 180 million views on Youtube, a song that, just hours after its launch, enters the top 10 iTunes chart, an advergame that topped the charts in […]
Updated on 22/02/2023 Guerrilla marketing can be defined as the set of unconventional tactics used to achieve conventional goals (above all: profit) within a small budget. The guerrilla needs only […]
