In a simple Google search on the main business software for customer relationship management, two names come up repeatedly: CRM and Marketing Automation. Despite some obvious similarities, these softwares are […]
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How to improve Customer Engagement in the insurance industry? Among the many revolutions that Digital Transformation has brought to the Insurance Industry, there is one that we believe is the […]
The insurance industry is experiencing a very prosperous phase of momentous changes. Changes that are underpinned by several factors, but that are accelerated by a common thrust: Digital Transformation. In […]
How much is the global insurance market worth? It’s hard to give precise figures, but we can start with a report from the Insurance Information Institute, which found that the […]