The sports and fitness industry is a healthy sector that is also experiencing some major changes. There are new playing fields and new challenges that require new marketing and communications […]
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As many companies are discovering, Smart Working has many advantages. Flexible working is not only strategic leverage for companies, it can also be seen as an ally for employees, as […]
The Food and Beverage Industry—a large and complex sector—is all about tastes, choices, and habits. Therefore, we’re talking about factors that are extremely variable and, above all, intimate and personal. […]
For a long time, the sales process was looked at in fairly simple terms. You set out an offer, make it sufficiently tempting that the target buyer feels sufficiently compelled […]