Insurance policy generation: how to improve it by simplifying the application map Against a backdrop of unstoppable digitization, the increasing complexity of application maps has become one of the main […]
The most read of the month
All Articles
In business, in general, one must always start out with the end goal, the objective, in mind. And that’s not enough. Once this final goal has been established, intermediate stages […]
There is an indirect but fundamental benefit to implementing DTM solutions: the improved quality of the Customer Experience. How important is this aspect? Turning legislative compliance into lowering costs for […]
In this cycle of articles we have dealt with the definition of Brand Awareness and Real Time Marketing: starting with the evolution of the definition of Brand Awareness and how […]
Content marketing and Brand Awareness are two concepts–two realities and two processes–that are closely related to each other. In their interdependent relationship, content marketing for brand awareness is absolutely central […]