Updated on 27/04/2022 Technological innovation has changed and is radically changing the banking sector. Between omnichannel, improved customer experience, elimination of physical touch points and home banking apps, credit institutions […]
Tag: B2C
Updated on 20/02/2023 In modern marketing, the customer journey is defined as “the complete sum of experiences that customers go through when interacting with your company and brand.” “The full […]
The new digital invoice format opens up an unexpected channel of communication with customers who can be reached with content that is relevant and strategic for the company and that […]
Updated on 22/04/2022 Insurance companies have to deal with two “physiological” moments in their relationship with customers: Managing renewals and managing accident claims. The first is a fixed date in […]