Personalization in the luxury industry: the complicated economic situation following the spread of the Covid-19 pandemic has presented new urgencies to be faced in most sectors, urgencies that, from the […]
Tag: Luxury
In the last eight months, Italy, like the rest of the world, has found itself facing exceptional circumstances. The pandemic has forced people to deeply review fundamental aspects of their […]
Social media in the luxury industry: digital now plays a major role in marketing strategies in the luxury sector, and has reached a level of maturity and articulation that makes […]
Digital marketing for luxury brands is called to capitalize on the relationship with the consumer, preserving and enhancing the most emotional aspects and trying to overcome the contradictions that still […]