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Big Data in Automotive: 5 ways to exploit it

Big Data represents a huge opportunity for automotive companies. Thanks to increasingly sophisticated analysis, a huge amount of information, qualitative and quantitative, structured and unstructured, is interpreted to extract useful […]

What is sales enablement? 

Sales enablement is the winning strategy to achieve a more fluid and interconnected internal workflow and to build a relationship with the customer that is capable of meeting expectations and, […]